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Waikato online health NEWSROOM launched

Welcome to Waikato NEWSROOM, our online health newsroom and blog.

It is the place where you can find current news, press releases and the latest stories on the outstanding health care, research and education our region’s innovative health providers deliver every day.

Health is big business in the Waikato. It is a major driver of economic well-being employing just over 20,000 people and accounting for nearly 10 per cent of the region’s workforce. Waikato District Health Board (DHB) receives $1.2 billion of taxpayer money every year to provide hospital and health services to the region.

The Waikato health force is passionate, innovative, committed and professional. They are among the country’s best.

Waikato NEWSROOM will concentrate on what is great about our people. It is a venue for providing good and bad news in a transparent and open manner.

Having a dedicated newsroom for health’s successes was one of the first things I wanted to implement when I came to Waikato DHB in July.

The concept is not a new one. Health organisations and companies globally use their own newsrooms to provide information about their business for patients, consumers, customers, bloggers and journalists.

A well designed online newsroom publishes stories people want to read to complement the work of mainstream media.

It is a place where readers feel they can find interesting information and have transparent discussions about health’s overall performance.

Waikato NEWSROOM will be reputable, truthful and relevant.

Mary Anne Gill

Communications director, Mary Anne Gill

Leading it is our communications director Mary Anne Gill a very experienced, industry recognised, media expert.  She has an impressive team who pulled together the Waikato NEWSROOM in less than a month.

Waikato DHB has been a prolific creator of media releases for many years. The releases have been published on our website www.waikatodhb.health.nz but I felt we needed something more dynamic and visual to promote that work away from a website which by its nature has to have a more corporate look and feel.

Waikato NEWSROOM will contain all our news releases, our Twitter feed, profiles on experts, announcements and blogs. We will have tags which will make it easy for readers to find content. There will be videos and images.

In short, it will be newsy.

I would welcome your feedback on content and discussion areas you would like us to present.

Dr Nigel Murray

Chief Executive

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